Characterizing the Entities in Harmful Memes: Who is the Hero, the Villain, the Victim?

Understand

Memes can sway people's opinions over social media as they combine visual and textual information in an easy-to-consume manner.

• Since memes instantly turn viral, it becomes crucial to infer their intent and potentially associated harmfulness to take timely measures as needed.
• A common problem associated with meme comprehension lies in detecting the entities referenced and characterizing the role of each of these entities.
• Here, we aim to understand whether the meme glorifies, vilifies, or victimizes each entity it refers to.