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Online media outlets, in a bid to expand their reach and subsequently increase revenue through ad monetisation, have begun adopting clickbait techniques to lure readers to click on articles.
Advances in neural information processing systems 2
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M. Potthast, S. Köpsel, B. Stein, and M. Hagen · 2016
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We used Neural Networks to Detect Clickbaits: You won’t believe what happened Next!
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P. Biyani, K. Tsioutsiouliklis, and J. Blackmer · 2016
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Stop clickbait: Detecting and preventing clickbaits in online news media
A. Chakraborty, B. Paranjape, S. Kakarla, and N. Ganguly · 2016
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Y. Zhou · 2017
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